Walmart is consistently evolving to deliver against what’s most important for members – as a result, Walmart+ has had positive member growth every month since its launch in September 2020.
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Together we will bring Walmart+ members the full breadth of Paramount+ programming.” “Now, pairing Walmart’s expansive reach across the country with Paramount+'s broad and popular content that offers something for everyone is a unique opportunity to expand our partnership. “Paramount has enjoyed a close relationship with Walmart for years, and Walmart customers connect with Paramount's beloved brands, content, and characters every day through a range of consumer products available throughout Walmart stores," said Jeff Shultz, chief strategy officer and chief business development officer, Paramount Streaming. We’re excited about the launch and what comes next for Walmart+.” households use streaming services 1 and Paramount+ has the premium content and broad appeal that our members are looking for – like Walmart, they have something for everyone. “With the addition of Paramount+, we are demonstrating our unique ability to help members save even more and live better by delivering entertainment for less, too. “We know Walmart+ is providing members real value in their every day – from grocery shopping to filling up their tank and more,” said Chris Cracchiolo, senior vice president and general manager of Walmart+.
Walmart+ will remain $98 a year or $12.95 a month and include the Paramount+ Essential Plan subscription with an added $59 value. The streaming service benefit becomes yet another way Walmart is uniquely positioned to give members more for less with Walmart+, whether in-store, at the gas pump, on groceries, listening to music, and now when watching their favorite movies and shows.
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